Start Pinning With Pinterest
Social media is everywhere and people young and old are joining and connecting with friends online. Facebook has reported 901 million monthly active users, 300 million photos uploaded per day, and 125 billion friendships. A newer social media site has emerged and become very popular recently. The website, Pinterest, has a huge amount of buzz and has 10.4 million registered users. Pinterest is a social networking site where users can pin images, videos, and links from the web or upload an image to virtual pinboards. You can sort your pinboards into different themes like “Products I Love”, “Books Worth Reading”, or whatever theme you want it to be. You can explore other pins and “repin” (like a retweet (RT) on Twitter), like, or comment.
Pinterest is different from Facebook, Twitter, and Google+ in several ways. Pinterest is more visual and pretty simple to use. When you’re logged into Pinterest, the main page shows popular pins from your friends or people that you are following. Many companies and brands have already created Pinterest accounts as well as some musicians. Pinterest is especially popular among women and companies involved in fashion, photography, arts & crafts, and baking, but if you aren’t in any of those categories, don’t worry because anyone can join and start pinning.
Musicians are finding more ways to show their personality and connect with fans and Pinterest is one way to do it. Country artists Keith Urban and Lady Antebellum have Pinterest pages filled with concert photos, song lyrics, videos, and merchandise. Lady Antebellum even has separate boards for each member of the group that show their style, what they like to eat, and the products they use. Independent musician, Andrew Belle, has a Pinterest account filled with photos from performances from his tour with a separate board for each city. The best part about Pinterest, especially when talking about independent musicians, is that you don’t need to have some concerted marketing effort to get your name out there. Simply post a picture that catches someone’s eyes and get your friends and fans to “repin” or “like” it. Don’t be afraid to be creative and keep looking for new ways to connect more personally with your fans!
With any social media site, people have developed extra tools to help enhance the site. You can get more from Pinterest by using Pinstamatic. With Pinstamatic, you can add locations, music, quotes, calendar dates, Twitter profile links, sticky notes, and websites to your boards. Another tool is Pinerly which is basically an analytics tool for Pinterest. There’s a waitlist to get in, but thenextweb.com has an overview of how the tool works. For more tools, check out this post on Hypebot.com.
Pinterest can be accessed on the computer or through its mobile app (so far it’s only available on iPhones). Check out Pinterest and let me know what you think by commenting below! Start pinning and have fun! Oh, and you can find and follow me on Pinterest and Tunezy if you like. :)
